Saturday, February 29, 2020

Applied Research Technologies Incorporation Analysis

Applied Research Technologies Incorporation Analysis Introduction of Case study:- The case study is about the Applied Research Technologies Incorporation, which is an emerging corporation in the field of technology. Company has built up its strength from mergers and acquisitions in the year of 1980 and 1990. As a result, in the year of 2006, the ART portfolio consist of 60 business units having major divisions of Industrial automation, Health care, HVAC (Heating ventilation and air conditioning) and Water management Division. Backbone of the business:- Innovative Culture:- The company success is based on the innovative environment and friendly culture for the entrepreneur mind people. The encouragement for innovative ideas can be idealized from the fact that company spends double money on supporting innovative ideas from the other industrial companies. This innovative culture comes from the top, because the CEO (David Hall) encourage employees to spend half day in a week in brainstorming, problem solving and experimenting which is ref erred as â€Å"tinker time†. According to the CEO, he likes to have meetings of managers and innovators so that new ideas emerged. According to him, it is the fact that you will not succeed every time but we should celebrate worthy attempts even they are unsuccessful. Knowledge Sharing:- Knowledge dissemination and sharing is also a promising picture that reflects the cooperative culture of the company. Experts of different department help each other in the successful completion of the project as well as problem solving. Funding to entrepreneurial ideas:- As discussed earlier, company serve significant amount of resources on innovative ideas. Whenever an idea comes which successfully complete the beta batch production and market potential analysis process also called â€Å"proof of concept†, quickly the resources are put behind the idea. CEO of the company wanted to minimize the period from the emergence of idea and the successful launching of commercial product. To co nvert this idea into reality company introduce a program which is referred as† fast track pipeline†, the main purpose behind this activity is to provide additional resources for the high priority projects. Competitive targets and executive compensation:- As the structure of the company belief on decentralized decision making, so to coordinate the activities toward the completion of business as well as corporate goal highly performance targets are set followed by executive compensation. In 2006, the company gives the target referred to as 10(sale growth 10%)/ 15(pretax margin 15%)/ 20(return on investment). Work force Diversity:- CEO of the company wanted to have a global presence. For this, he not only want to expand his business in different geographical areas but also to open its branches in different areas to grasp the talent and utilize for the further development of the company. In response to this idea, R&D group of ART has opened Indian Technical Center (ITC) in 2 000. Filtration Unit:- Our main area of discussion is regarding Filtration unit that struggled hard to reach at a success level. This business has been acquired in 1996 from oil and gas Service Company. Its core products are relating to the Government requirement of recycling of water at drilling sites and well heads.

Thursday, February 13, 2020

Time Warner and Comcast Merger Essay Example | Topics and Well Written Essays - 1000 words

Time Warner and Comcast Merger - Essay Example This paper highlights that the main impediment of this merger according to the U.S regulators is the fear that the company would create a business that is well aware that clients have no other choices than to the poor provision of customer service as well as increased rates knowing there are no options out there. In any case, this is one of the fundamental concerns with any establishment of a monopoly where the US regulators will carry the ultimate decision.   This research study outlines that the strategy taken is a well conceived strategy which creates a moat or what is known as barriers to entry. The reason for their opinion are based   on barriers to entry which entail competitive advantages such as economies to scale and the net network effects, captivity of customers, proprietary technology as well as government advocacy. This situation is not an accident as some people may explain but a strategic step created to achieve economies of scale and achieve customer captivity. Si nce the merger has the objective of saving on costs for the customers of both firms, this will make the barriers to entry very high.  The situation cannot be termed as being created to destroy value through acquisitions. The value of the companies or competition cannot be destroyed.   If the internet providers were to be left on their own, they would charge high prices given that they experience no oversight or face competition. The merger has the intentions of providing the customers with more efficient services.

Saturday, February 1, 2020

DISNEYLAND IN QATAR Case Study Example | Topics and Well Written Essays - 3500 words

DISNEYLAND IN QATAR - Case Study Example Market segmentation and target market have been analyzed as part of market analysis. These will form the basis for the development of positioning strategies that are necessary for the appropriate marketing mix to be achieved. The 4ps, which represents Product, Place, Price and Promotion, have been discussed as part of the marketing mix that will be significant for the theme park to establish a unique position in the Qatari market. The strategic fit between the company’s capabilities, resources and the opportunity has been discussed. These are indicators of competitiveness that justify the need for expansion in to the Qatari market. The implementation plan highlights the chronology of events that will lead to the establishment of a fully functional theme park in Qatar. It has been included in the marketing plan as a significant lead to the implementation of proposed activities to accomplish particular objectives over a particular period of time. Each activity corresponds to an objective and output. The implementation plan indicates that establishment and functioning of the theme park will take a period of 14 months. The control strategies that will be employed have been highlighted. These are the actions that the management will be involved in to ensure that the objectives are accomplished according to the implementation plan. Introduction... Disneyland will establish a 500 hectare park with 10 divisions offering different entertainment activities including horse rides, music, live plays, video and wildlife viewing as well as nature trails. This marketing plan aims at maintaining annual revenue of $3 billion. This will be equivalent to 30% of all revenue generated by all five existing Disney’s theme parks in 2011 (White, 2004). Objectives 1. Maintaining 24 hour services during peak season to maintain high sales 2. Increasing the time customers spend in the park through offering half day free for every two days spent at Disneyland during off-peak 3. Promoting institutional visitation by offering special cost reduction during off-peak 4. Encouraging visitation by locals through discounts 5. Establish customer relation management (CRM) to enable the management to keep in touch with clients 6. To increase income by taking advantage of increased number of customers and tourists as a result of Qatar being the host for FI FA Word Cup in 2022 Mission The overall mission of the organization is to maintain leadership among the global providers of entertainment, and more specifically to establish an ultra modern theme park that will outshine any other theme park in the Qatari entertainment industry. The new theme park in Qatar will offer customer focused services to ensure that people get the best value for their money. Market Analysis Market Segmentation Market segmentation has been an important tool for the success of Disneyland theme parks. It involves division of the market in to various segments that consist of groups of consumers with common characteristics. This practice allows the management to know the